He, like many other businesses in Napa, employee young, out-of-work people to be sign wavers. These kids (usually) twirl a sign around to get passing cars to notice the business. My business employs a kid to do the same thing for our business. It's very effective advertising.
The kid my buddy employs has some sort of disability. He's been out of work for over 2 years. One of the local "lend a hand" organizations in the area - Napa Valley Support Services - brought this kid to the attention of my friend, and he fit like a glove.
My friend's previous experience had been much like mine: You hire someone for the job, which involves a LOT of physical activity, and although it pays more than 33% over minimum wage, you burn through people. Quickly.
This kid was different. He loved the job. He was reliable, showed up on time, and worked his butt off.
Uhm, did you notice how the tense of that last sentence changed? Yeah, my buddy had to let the kid go. Because of a local sign ordinance.
Last February, the City Council announced plans to refocus code enforcement efforts on policing illegal signs, but the ordinance isn’t new, said city Planning Manager Ken MacNab.
“Portable signs, including signs that are movable or moving, have been prohibited in the city’s ordinance for some time,” he noted. “The council has expressed an interest in bringing these signs into conformance and we are making a concerted effort to do that.”Why? What public cause is advanced by banning advertising by businesses that are paying your salary with their tax dollars?
Portable signage can be considered blight, MacNab said. “It’s important that signage not obstruct the views and sightlines of vehicles, and that signs not be placed in our sidewalks and obstruct pedestrians.”Uh, what? Blight? Seriously? All the signs and the wavers don't even come close to obstructing views and sightlines of cars, since the waivers are on the sidewalk. And not one, single pedestrian had their path obstructed by the waiver.
So what now, cupcake?
“We understand that signs are a valuable tool for businesses, but we do have regulations,” MacNab said. “We believe that there are other ways for a business to reach its customer base.”Roll that sour ball around in your mouth for a second. This SOB who has likely never owned or even worked in private business in his adult life is making suggestions on how they should reach their customers?
In government-speak, he's saying, "We've got rules - they're the only way we can exert power. We don't give a damned that the signs are a 'valuable tool for business'. Do as we say, or pay the price, you capitalist piece of crap."
|Board of Supervisors Meeting|
Then they go find another host.
It will be interesting to see how this turns out. A number of the folks in the article, and a few who commented on the article said they're going to bring their complaints to the Supervisors and raise some hell.
It may not matter. Rules is rules.
These lampreys don't seem to understand that not only is one of their citizens now unemployed as a direct result of their actions - no longer paying his own way and also paying for their salaries - but that THEY will have to dig into their city coffers to pay for his upkeep.
I'm sure it makes sense in their twisted little sucker-fish brains. They just don't seem able to grasp the concept that eventually, when all of the host fish are gone, they'll have to fend for themselves.
Now that's a fish fry I want to watch...
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